Quite possibly the most spot on article about being a designer that has ever been written
A former SCAD classmate and fellow agency owner just posted this article from Fast Company Design: 12 Things They Don't Teach You In School About Being A Designer. After eight years running studioSavvy/Bayonet I'm certain that every item on this list is 100% accurate. I'm bookmarking it here the next time I'm asked for advice from someone considering starting an agency.
- The more successful you get, the less design work you'll do.
- No matter how skilled you get or how big your agency grows, you'll still get frustrating feedback and difficult clients and projects.
- Your costs scale as your business scales
- You will be doing at least three people's jobs at once, so you better love what you're doing.
- You are not charging enough.
- You'll be constantly earning client trust, over and over, so get good at it.
- There will be extreme highs and lows.
- You will hire good people (I hope); you will help them grow and improve; they will eventually leave.
- You will have to chase down a deadbeat client.
- You will spend money.
- You need to be an extremely good communicator.
- Those processes you made fun of at your last job? You’ll end up implementing at least a few similar ones.